Attracting new customers is a critical part of any business, but it can seem like a daunting challenge. Fortunately, there are plenty of ways to help new customers learn about your business, and these four tips can help you get off to a great start,
Incentivize Reviews and Referrals
It can be difficult to get even your most satisfied repeat customers to write a review or make a referral. There are several ways to help customers understand the importance of reviews, but incentives are an easy and effective method. If you are in a position or industry that allows it, incentivizing can be a great way to help get the word out about your business. Not only does this help bring in new faces, but the incentive helps ensure you create repeat business.
Have An Active Social Presence
The way that the average person finds a new business has changed since the advent of social media. Many consumers, and particularly those who are younger, will head to a businesses social platforms before looking up their websites. Depending on the type of business you run, your potential customers may look for examples of the work you do, information about the types of services you provide, and more. Making sure you post a wide variety of content on a regular schedule can go a long way to helping bring in new customers.
Update Your Website
Like your social channels, your website is a critical tool that can help potential customers connect with your business, but it can also help them find you in the first place. When your website is well developed for search engine optimization (SEO) it helps your website come up more frequently when someone searches for relevant topics. In order to take advantage of SEO, having regular new content is critical. Whether it’s blog posts, reviews, or news, making sure there’s regular new content can make a big difference.
Becoming an active member of your community can benefit your business in many ways. Community involvement helps raise awareness for your brand, shows that you value and give back to your neighbors, and it can be a great way for you and your staff to feel more motivated at work. There are many different ways to get involved, whether its financial donations to causes you believe in, volunteering time for events, or even offering space for local organizations (think animal adoption events or toys for tots donation centers).
Attracting New Customers with My Admin Co
My Admin Co understands how challenging it is to juggle all the responsibilities that come with running a small business, and can help with yours! We offer reliable, convenient, and affordable administrative services, including a call answering service. To learn more about our services and take administrative tasks off of your plate, visit us online or call us today at (410) 324-3934.